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SA

Srabani Acharya

Digital Marketing Manager · E-Commerce

Bengaluru, India

@srabani_acharya

LinkedIn

0 followers

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About

Digital marketing professional with 5+ years of e-commerce experience across paid acquisition, marketplace growth, SEO, and team leadership. Has scaled Amazon and D2C revenue, managed multi-platform ad budgets, and built data-led campaign systems across Amazon, Google, Meta, and Shopify.

Experience

  • Digital Marketing Manager
    Wraparts Lifestyle Pvt. Ltd. · Bengaluru
    Aug 2025 – Present

    Zero-to-one digital build for a home décor and gifting D2C startup, owning Shopify development, paid acquisition, Quick Commerce launch, SEO, and brand strategy end-to-end.

  • Senior E-Commerce Executive
    Mohan Impression Pvt. Ltd. (Prestogifts) · Kolkata
    Dec 2023 – Jun 2025

    Led performance marketing and e-commerce operations for a gifting brand across Amazon, Google, and Meta while managing a 20+ member cross-functional team and monthly revenue targets.

  • Senior E-Commerce Executive
    DS Creative · Kolkata
    Jul 2023 – Nov 2023

    Managed Amazon PPC for multiple sellers across Amazon.in and Amazon.com, controlling ad spend and reducing ACOS while growing revenue.

  • Digital Marketing Executive
    Whole9yards Online LLP · Kolkata
    Oct 2022 – Jun 2023

    Managed Amazon and Flipkart PPC for a multi-brand portfolio, handling large monthly ad budgets and driving marketplace growth.

  • Digital Marketing Executive
    Manipura Ayurveda Pvt. Ltd. · Kolkata
    Jul 2021 – Sep 2022

    Drove D2C e-commerce growth through Amazon PPC, SEO content, social media, and reseller relationship management.

  • Digital Marketing Intern
    Andwill Group of Companies · Kolkata
    Mar 2021 – Jun 2021

    Executed SEO and content strategy and supported paid media campaigns across multiple brands.

Skills

2 to 5 years 2 to 5 years Several years of experience.
SEO Amazon PPC Campaign Management
1 to 2 years 1 to 2 years A year or two of steady use.
Marketing Reporting Data Analysis Content Writing Paid Advertising Prompt Engineering Influencer Marketing Performance Marketing Social Media Marketing Marketplace management
6 to 12 months 6 to 12 months Most of a year behind them.
Budget Management
3 to 6 months 3 to 6 months A few months of practice with it.
Keyword Research

Tools / apps / platforms

2 to 5 years 2 to 5 years Several years of experience.
Amazon Shopify Google Ads
1 to 2 years 1 to 2 years A year or two of steady use.
Claude YouTube Flipkart Meta Ads Instagram OpenAI ChatGPT
3 to 6 months 3 to 6 months A few months of practice with it.
eBay Facebook

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