Saad Ullah Durrani

About

Purposeful executive with 15+ years of experience in sales strategy, business transformation, and operational excellence. Proven track record in driving revenue growth, optimizing route-to-market strategies, and leading high-performing teams across global markets.

Experience

• Head of Sales & Business Intelligence
  The Pentagon Food Group Ltd
  Dec 2018 – Present
• Sales Operations Planning Manager
  International Marketing Communications
  Nov 2016 – Jul 2018
• Snr. Area Merchandising Manager
  Smollan
  Nov 2013 – Oct 2016
• Territory Sales & Merchandising Manager
  Unilever
  Sep 2010 – Oct 2013
• Assistant Sales Manager
  Berger
  Apr 2008 – Aug 2010

Education

• Master of Business Administration (MBA)
  National University of Modern Languages (NUML)
  Marketing · Jan 2005 – Jun 2007

Skills

• Data Analytics
• Sales Strategy
• Business Intelligence
• Competitive Analysis
• Sales Operations
• Market Expansion
• P&L Management
• Business Transformation
• Financial Forecasting
• Customer Experience
• Commercial strategy

Projects

• Business Intelligence
  Azure/Power BI

  BI development head

• ERP Cloud Migration
  Oracle Apex

  Business Analyst

Courses & certifications

• Implementing Sales & Operations Planning · Unilever (IBA)
• Winning in Turbulent Times · Unilever (IBA)
• Leadership Management · Smollan