About
Digital Marketing Specialist with an MSc in Digital Marketing and 4+ years of experience across social media strategy, content marketing, and performance-driven campaigns. Experienced in using analytics and paid media tools to optimize campaign performance and improve engagement.
Experience
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Online Marketing AssistantMorrisons2025 – 2026
Executed multi channel social media campaigns for a leading UK retail brand, aligning content strategy with brand objectives and audience insights. Analyzed reach, engagement, and content performance data to optimize content formats, messaging, and posting strategy.
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IT Service DeskCognizant2023 – 2024
Built trusted, consultative relationships with internal stakeholders to diagnose root cause needs and resolve support requests within SLA. Reduced unnecessary escalations through sound judgment and first contact resolution.
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Social Media CreatorSelf Employed2021 – 2023
Grew audience engagement by developing on-brand content strategies rooted in platform analytics and audience insight. Iterated content strategy weekly based on performance data to improve retention and engagement.
Education
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MSc in Digital MarketingDigital Marketing · 2026
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Bachelor of Computer Applications (BCA)KLE BCA, DharwadComputer Application · 2023
Skills
Tools / apps / platforms
Courses & certifications
- HubSpot Digital Marketing Certification · HubSpot