Kamalpreet Kaur

About

Marketing communications professional with experience across content marketing, social media management, copywriting and SEO for UK service brands, D2C fashion, entertainment/lifestyle and wellness projects. Focused on brand voice, content planning, audience engagement and using analytics and SEO tools to guide content decisions.

Experience

• Junior Digital Marketing Executive
  UK-Based Projects
  Feb 2026 – Present

  Manage end-to-end SEO and content delivery across multiple UK client accounts, adapting content to different brand voices and target audiences. Write and publish service pages, blogs, social copy and Google Business Profile content aligned with search intent and brand messaging. Plan content calendars and social media content across platforms to maintain consistent communication and audience engagement. Conduct keyword, competitor and content research to identify topics and search visibility opportunities. Audit websites using SEMrush, Screaming Frog and SEOptimer; use GA4 and Google Search Console to monitor performance and inform content decisions.

• Freelance Digital Marketing
  YBI Foundation
  — – Present

  Created blogs, social media posts, captions, hooks and video scripts for digital marketing and student-focused communication. Supported social media content planning and day-to-day content production, including audience-focused creative ideas and campaign messaging. Coordinated with students to collect feedback and testimonials for social media and reel content. Produced SEO-focused content and blog updates to support website visibility.

• SEO & Social Media Management Intern
  BigLadder Technologies LLP · Janakpuri
  Oct 2025 – Jan 2026

  Managed SEO and content delivery for multiple client accounts, including 1,000+ word SEO blogs, website copy and on-page content. Owned content planning from keyword research and topic selection through content calendars, copywriting and publishing. Built backlinks and conducted off-page SEO outreach across 15+ platforms. Managed social media publishing and content calendars across multiple client accounts. Conducted website audits to identify technical and content optimisation opportunities.

• Content Writer Intern
  Zestful Outreach Pvt. Ltd. · Noida
  Jun 2025 – Sep 2025

  Produced high-volume SEO content across entertainment, health, beauty, fitness and fashion, including 2,000–3,000-word articles. Applied storytelling, research and readability techniques to make long-form content engaging and audience-friendly. Delivered consistent daily content across multiple niches while meeting quality and deadline requirements.

• Writing Intern
  Marpu Foundation
  May 2025 – 2025

  Wrote blogs, awareness content and social media communication for mental health, education and child welfare initiatives.

• Content Writing & Marketing
  Kshitiksha Foundation
  Mar 2025 – Apr 2025

  Created awareness content on mental health, animal welfare and environmental initiatives; received a Letter of Recommendation for content and marketing contributions.

Education

• Bachelor of Business Administration
  Jamia Millia Islamia
  Managament · 2024 – 2027
• Diploma in Digital Marketing
  YMCA India
  Digital Marketing · Sep 2024 – Jun 2025

Skills

Tools / apps / platforms

Languages

Projects

• Ksona — D2C Ethnic Fashion Brand
  SEO, backlink outreach

  Supported keyword research, SEO blog content and backlink outreach across 15+ platforms as part of the SEO team.

• Psychic Income
  Content strategy, SEO, site structure, publishing

  Independent wellness blog built and managed end-to-end.

Courses & certifications

• Diploma in Digital Marketing · YMCA India · 2025

🏆 Achievements & awards

• Academic Excellence Award · 2025

  YMCA India

• Letter of Recommendation & Appreciation

  Kshitiksha Foundation