About
B.Com student with hands-on exposure to digital marketing, marketing research, Excel-based analysis, Google Ads concepts, and AI-enabled marketing. Interested in customer behaviour, campaign performance, and business strategy, with strengths in communication, teamwork, problem solving, and adaptability.
Education
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2027
Bachelor of Commerce (B.Com)RNSFGCCommerce · 2027
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2024
PUCSadhana PU College2024
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Secondary / Class XPrarthana Central School
Skills
Tools / apps / platforms
Languages
Projects
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Digital Marketing Strategy – TeslaSEO, Social Media, Google Ads, Email Marketing
Developed an integrated digital marketing strategy covering SEO, social media, paid advertising and email marketing. Conducted keyword research, on-page SEO planning and content strategy, including a social media content calendar. Designed Google Ads campaign structures across Search, Display and Video with targeting and ad-copy strategies.
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Google Ads Campaign Strategy – LenovoPerformance Marketing, Google Ads, A/B Testing
Designed Search, Display, Video, Shopping and Remarketing campaign strategies with targeting and budget allocation. Developed ad-copy variations and A/B testing approaches, with KPIs and reporting methods for campaign optimization.
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SEO & ASO Strategy – Mother DairySEO, Keyword Research, Local SEO
Conducted keyword research and developed on-page SEO recommendations covering titles, meta descriptions, headers and alt tags. Proposed off-page and local SEO strategies including link building and Google Business Profile optimization.
Courses & certifications
- Soft Skills · SWAYAM
- Digital Marketing with AI · SWAYAM
- Excel with AI · SWAYAM
- Data Analytics · SWAYAM
- Tally Workshop
🏆 Achievements & awards
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Research Paper Presentation
Presented a research paper at a conference on the impact of AI on employment stability in the gig economy.
⚽ Extracurricular activities
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College presentations
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Event participation
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Competitions
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Group projects & group leadership
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Volunteering
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Public speaking
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Sports & cultural activities