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Ismail Elhady

Chief Technology Officer · E-commerce Platforms, Apps and Integrations

Dubai, United Arab Emirates

@ismail_elhady

LinkedIn

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About

Chief Technology Officer with experience leading e-commerce operations, platform integrations, and app development across Shopify, Flutter, and backend systems. Manages teams, budgets, and performance for online business growth across the UAE and Saudi Arabia.

Experience

  • Chief Technology Officer (CTO)
    Dermazone Store · Dubai, UAE
    Jan 2023 – Present

    Manage a team of 10, own the e-commerce P&L, run Shopify Plus stores and marketplaces, lead mobile app and integration development, manage dashboards and the online tool stack, and oversee budgets, vendors, contracts, and projects.

  • Freelance Web and Graphic Designer
    Self-employed
    2013 – Present

    Build Shopify apps and websites on WordPress and Shopify for clients, along with graphic design work.

  • E-commerce Manager
    Dermazone Store · Dubai, UAE
    Jan 2019 – Dec 2022

    Managed the online business operations, store platform and integrations, and reported sales, P&L figures, and forecasts to senior management.

  • E-commerce Executive
    Dermazone Store · Riyadh, Saudi Arabia
    Jan 2016 – Dec 2018

    Launched the online business, handled product listings, pricing, online campaigns, and customer service.

  • Senior Accountant
    Dermazone Store · Riyadh, Saudi Arabia
    2013 – 2015

    Handled accounting for the Riyadh business.

  • Accountant
    Company · Egypt and Saudi Arabia
    2010 – 2013

Education

  • Bachelor of Commerce
    Zagazig University
    Business Administration and Accounting · 2006 – 2010

Skills

5 to 8 years 5 to 8 years A long stretch - five to eight years.
Forecasting
2 to 5 years 2 to 5 years Several years of experience.
Node.js Flutter Webhooks Budgeting
<3 months <3 months Just getting started - under three months. This is also what shows when a level has not been set.
CSS HTML APIs Liquid Heroku MoEngage Paid ads Contracts JavaScript Shopify Plus Google Analytics System Integration Shopify Development Supplier negotiations Microsoft Dynamics 365 Business Central

Tools / apps / platforms

10+ years 10+ years More than ten years.
Railway Shopify WordPress
5 to 8 years 5 to 8 years A long stretch - five to eight years.
Amazon
2 to 5 years 2 to 5 years Several years of experience.
Cursor Firebase Atlassian JIRA
<3 months <3 months Just getting started - under three months. This is also what shows when a level has not been set.
GA4 Git GitHub Vercel Appsflyer

Languages

Native / Bilingual Native / Bilingual Their first language, or as strong as one.
Arabic Speak
Fluent Fluent Comfortable using it for work.
English Speak

Courses & certifications

  • Foundations of Digital Marketing and E-commerce · Google · 2024
  • Responsive Web Design · University of London (Coursera) · 2024
  • Google AI Essentials · Google · 2024

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