Gwen M. Chipasula

About

Results-driven communications and public relations professional with over nine years of experience in communications, media relations, digital media, stakeholder engagement, and event management. Experienced in developing integrated communication strategies that strengthen reputation, improve digital visibility, and support audience engagement.

Experience

• Media and Public Relations Officer
  Kansanshi Dynamos Football Club · Solwezi
  Oct 2023 – Present

  Developing and implementing media and public relations strategies and campaigns; writing and editing press releases, articles, newsletters, and social media posts; building media and stakeholder relationships; organizing press conferences and PR events; monitoring media coverage; managing online presence and digital content; collaborating with internal teams; advising management on media issues; resolving PR crises.

• Media and Public Relations Officer
  NAPSA Stars Football Club · Lusaka
  Jan 2017 – Sep 2023

  Consulted with advertising agencies on promotional campaigns; raised brand awareness through marketing efforts and campaign advertising; developed event recognition in press and social media; produced internal and external communications; reported on press coverage; collaborated with external PR firms and internal managers; monitored sports media coverage and managed social media platforms.

• Reporter/ Photographer
  Times of Zambia Newspaper
  Dec 2015 – Jan 2017

  Collected data from various sources to determine facts and opinions; wrote stories to editorial standards; partnered with media executives; photographed images for print and digital projects.

• Intern News Reporter
  Zambia National Broadcasting Corporation (ZNBC) · Lusaka
  Jun 2014 – Aug 2014

  Completed research, compiled data, assisted in reporting, followed up on leads, drafted news headlines, and maintained relationships with sources.

Education

• 2026 UL
  Master of Science

  University of Lusaka

  Marketing · 2025 – 2026

  Marketing · 2025 – 2026
• 2025 GS
  Master's

  Graduate School of Business, University of Zambia

  Awarded by University of Zambia

  Corporate Communication · Nov 2022 – Dec 2025

  Corporate Communication · Nov 2022 – Dec 2025
• 2019 UZ
  Bachelor of Arts

  University of Zambia

  Mass Communication with Public Administration · 2019

  Mass Communication with Public Administration
• 2014 EH
  Diploma

  Evelyn Hone College of Applied Arts and Commerce

  Journalism and Public Relations · 2014

  Journalism and Public Relations
• 2010 MG
  Secondary School Certificate

  Matero Girls Secondary School

  General education · 2010

  General education

Skills

Languages

Courses & certifications

• Certificate in Speech and Report Writing · Zambia Institute of Diplomacy and International Studies (ZIDIS) · 2025
• Certificate in Diplomatic Practice, Protocol and Public Relations · Zambia Institute of Diplomacy and International Studies (ZIDIS) · 2025
• Certificate of Completion in Digital Marketing · GOPES Class · 2024

🏆 Achievements & awards

• Media Officer of the Season · 2025

  MTN Super League | 2025/2026 Season

• Best Digital Platform Award · 2025

  Kansanshi Dynamos Football Club | ZIPRA Awards

⚽ Extracurricular activities

• Member, Zambia Public Relations Association (ZIPRC)

  Professional affiliation membership.

• Editor in Chief

  NAPSA Stars FC Media

• Acting General Manager

  NAPSA Stars Football Club (2021, 6 months)

• Freelance Media Officer

  AFCON 2025

• Social Media Manager

  COSAFA Region 5 Games 2022

• Media Officer

  COSAFA Under 17 Boys and Girls 2024