Gayatri Potdar

Digital Marketing Intern · Email Marketing · Content & Campaigns

Pune, Maharashtra, India

@gayatri_potdar

YouTube

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About

Aspiring digital marketing professional with hands-on training in email marketing, marketing automation, campaign planning, copywriting, and Canva. Has created and tested practical email campaigns using MailerLite and Klaviyo and is eager to contribute to digital campaigns, research, and customer engagement.

Education

2020

Bachelor of Engineering

Civil Engineering · 2020

Civil Engineering

Skills

<3 months

SEO CRM usage Copywriting Email Marketing Market research Content Writing Personalization Digital Marketing Campaign Planning Performance analysis Customer Segmentation marketing automation (HubSpot)

Tools / apps / platforms

<3 months

Canva OpenAI ChatGPT

Projects

Klaviyo Practice

Klaviyo

Practiced customer segmentation, re-engagement audiences, flows, triggers, and lifecycle marketing.
Product Launch Campaign

Email Marketing

Planned and created a product launch email campaign.
PureBrew – Post-Purchase

Email Marketing

Created a customer engagement campaign for post-purchase communication.
GlowCare – Win-Back

Email Marketing

Created a re-engagement campaign for customers inactive for 90 days.
PulseFitness – Cart Abandonment

Email Marketing

Created a 3-email sequence to re-engage customers who abandoned their carts.
Learn Excel – Promotional Campaign

Email Marketing

Created a 30% OFF promotional campaign with a clear CTA.
LearnPro – Welcome Automation

MailerLite, Email Marketing

Created a 3-step welcome email sequence for new subscribers.

Courses & certifications

Copywriting & Canva · Practical training
Email Marketing · Hands-on training

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