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Ayman Akl

Ayman Akl

Deputy General Manager · Heavy Equipment & Machinery Operations

Cairo, Cairo Governorate, Egypt

@aymanakl

LinkedIn

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About

Senior operations and sales executive with 25+ years of experience across heavy equipment, construction machinery, trucks, EV & hybrid machinery, and power systems in the UAE, GCC, Africa, and MENA. Experienced in dealership management, fleet operations, used equipment trading, aftersales development, and launching operations from startup stage.

Experience

  • Deputy General Manager
    Al Najm Alsaed & Tawazun Co. · Libya
    Sep 2026 – Present

    Support overall management and coordinate Sales, After-Sales, Workshop, Spare Parts, Logistics, Finance, HR, Marketing, and Customs & Shipping. Work directly with the General Manager and ownership on strategic, operational, commercial, and organizational matters. Restructured the organizational framework, led sales and after-sales operations review, improved logistics/customs/delivery/assembly processes, led ERP system evaluation and selection, improved management reporting and operational KPIs, and drive business development across Libya.

  • EV Machinery Operation Director
    Lootah Group · Dubai, UAE
    Sep 2025 – Jun 2026

    Led the establishment and growth of the EV & Hybrid Machinery Division. Oversaw sales, operations, technical services, and aftersales. Implemented EV automotive technologies, electric drivetrains, battery management, and charging solutions, and coordinated regional expansion and OEM partnerships.

  • Machines Business Manager
    Darby Industria Ltd. · Cairo, Egypt
    Jun 2024 – Jul 2025

    Managed machinery trading across Egypt, Jordan, and Libya. Directed procurement exceeding USD 5M and achieved USD 15M in used-equipment sales. Negotiated with international suppliers and key accounts.

  • Hyundai Business Manager
    Alliance Star Group · Addis Ababa, Ethiopia
    Jul 2023 – May 2024

    Secured Hyundai Heavy Equipment dealership rights and established full sales, service, parts, and workshop operations. Finalized a 100-unit order valued at USD 10M.

  • Deputy General Manager – Operations & Sales
    NEFC Group · Djibouti
    Nov 2018 – Mar 2023

    Oversaw daily operations across heavy equipment sales, fleet management, aftersales, and parts distribution. Managed power systems, electric and diesel machinery, and automotive solutions for industrial, construction, and mining clients. Directed multi-country operations, including procurement, logistics, and technical service teams, and grew annual revenue from USD 4.3M to USD 10.8M while achieving a 13% net profit margin.

  • CAT Used Sales Manager
    NEFC Group · Djibouti & Dubai, UAE
    Sep 2016 – Oct 2018

    Managed CAT used equipment sales across Djibouti and Dubai.

  • Territory Sales Representative
    Shantui Heavy Equipment · Egypt, South Sudan, Libya
    2016 – 2016

    Handled territory sales for heavy equipment across multiple countries.

  • CAT Used Machines Sales Manager
    Mantrac · Dubai, UAE
    2014 – 2015

    Managed used machines sales for CAT equipment.

  • Rental & Used Machines Sales Manager
    Mantrac · Egypt
    2011 – 2013

    Managed rental and used machines sales.

  • Assistant Product Support Manager
    Komatsu Middle East FZE · UAE
    2008 – 2010

    Supported product support operations for heavy equipment.

  • Senior Sales Representative
    Zahid Tractors · Saudi Arabia
    2006 – 2008

    Managed sales of heavy equipment and tractors.

  • Sales Engineer
    Mantrac · Egypt
    2004 – 2006

    Worked on sales engineering for heavy equipment.

  • Field Service Engineer
    Mantrac · Egypt
    1998 – 2004

    Provided field service support for heavy equipment.

Education

  • MBA in Marketing
    ESLSCA University
    Marketing · 2013
  • B.Sc. Electrical Engineering
    Minia University
    Power Systems & Electrical Machines · 1996

Skills

10+ years 10+ years More than ten years.
Sales
5 to 8 years 5 to 8 years A long stretch - five to eight years.
Procurement Field Service Business Development
1 to 2 years 1 to 2 years A year or two of steady use.
Trading Operations Key Account Management
6 to 12 months 6 to 12 months Most of a year behind them.
Dealership Management
<3 months <3 months Just getting started - under three months. This is also what shows when a level has not been set.
Trucks P&L Management KPI Development Global Sourcing Business Strategy CRM implementation ERP Implementation Warranty Management Management Reporting Aftersales Management Performance Management Spare Parts Management Process Digitalization Organizational Development Mining Equipment Knowledge Business Process Improvement Construction Equipment Knowledge

Tools / apps / platforms

<3 months <3 months Just getting started - under three months. This is also what shows when a level has not been set.
Microsoft Word Microsoft Excel Microsoft Office Microsoft PowerPoint

Languages

Native / Bilingual Native / Bilingual Their first language, or as strong as one.
Arabic Speak
Fluent Fluent Comfortable using it for work.
English Speak
Basic Basic A few words and simple phrases.
French Speak

🏆 Achievements & awards

  • Grew annual revenue from USD 4.3M to USD 10.8M · 2023

    Achieved within four years at NEFC Group, improving operational profitability to a 13% net profit margin.

  • Secured Hyundai Heavy Equipment dealership rights in Ethiopia · 2024

    Led feasibility assessment, negotiations, and business development to secure dealership rights with Alliance Star Group.

  • Closed 100-unit heavy equipment order · 2024

    Finalized a USD 10M order in Ethiopia.

  • Directed procurement exceeding USD 5M and used-equipment sales of USD 15M · 2025

    Achieved across Egypt, Jordan, and Libya.

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