Anchal Raj

About

Content writer and editor with experience in SEO blog writing, website copy, and WordPress content management. Strong client communication skills and a track record of delivering accurate, brand-aligned content on deadline.

Experience

• Customer Service Associate
  Text Mercato
  Dec 2024 – Nov 2025

  Managed client email inquiries for Text Mercato content and catalog services. Resolved customer issues through CRM case updates and follow-up communication. Coordinated service requests with internal teams for content delivery timelines. Created and refined content, such as blogs and medical articles, for various clients, ensuring alignment with brand tone and quality guidelines. Edited, updated, and optimized pre-existing content based on client requirements, achieving accuracy, clarity, and timely delivery within specified deadlines.

• Freelance Writer
  Upwork
  May 2023 – Sep 2024

  Assisted a client in developing optimized WordPress blogs to enhance online presence. Crafted personalized proposals for freelance projects to increase engagement with potential clients. Researched various niches to customize blog content and structure for target audiences. Resolved feedback issues through clear follow-up and updates. Maintained project records and task notes within Upwork.

• Freelance Content Writer
  Text Mercato
  Sep 2022 – Nov 2023

  Wrote SEO blog content for Text Mercato client brands, improving online visibility and engagement. Crafted and organized site-wide short-form content, enhancing product descriptions and specifications to align with brand tone and quality standards. Revised and refreshed product descriptions across the site, ensuring compliance with client requirements and timely delivery. Developed website copy aligned with Text Mercato brand guidelines. Researched topics and verified facts for accurate client articles.

• Freelance Content Writer & Editor
  Weaving Thoughts
  Jul 2021 – Aug 2022

  Structured, composed, and edited long-form content, including web pages and service pages, and ensured alignment with SEO requirements. Created and delivered concise and engaging website content that met client requirements and adhered to brand guidelines within deadlines. Created and edited concise and engaging short-form content that aligned with client requirements and brand guidelines while adhering to deadlines. Conducted quality checks and assurance processes to ensure content met client specifications.

Education

• MA
  University of Lucknow
  English · 2025
• BA
  IGNOU
  2022
• Senior Secondary
  RLB School, Lucknow
  2018
• Secondary
  RLB School, Lucknow
  2016

Skills

Tools / apps / platforms

Languages