AS

Aarshi Sajid Shaikh

Digital Marketing Student · SEO & Content Strategy

Mumbai, Maharashtra, India

@aarshi_shaikh

0 followers

🎓 Bachelor of Multimedia and Mass Communication at Cosmopolitan's Valia C.L. College of Commerce and L.C. College of Arts (Autonomous) · Graduating 2028

About

Digital marketing student with hands-on experience in technical SEO, backlink outreach, content strategy, social media marketing, and B2B lead generation. Has worked on SEO for a live website, NGO digital marketing, and sample brand campaigns using analytics and content planning tools.

Experience

  • Digital Marketing and SEO Intern
    Agami Technologies · Remote, Mumbai, India
    Sep 2026 – Oct 2026

    Executed B2B lead-generation and targeted outreach campaigns across digital channels. Researched Ideal Customer Profiles (ICPs) and qualified potential SaaS and B2B leads. Supported backlink building, authority mentions, and community engagement across online platforms. Assisted with content creation, short-form video reels, and social media marketing strategy.

  • SEO Strategist
    LinksConverter (linksconverter.com)
    May 2026 – Aug 2026

    Led technical SEO, backlink outreach, and content strategy for a live, indexed website with 100+ tool pages. Identified and addressed canonical errors, schema markup gaps, robots.txt misconfigurations, and indexing issues. Used Google Search Console and Google Analytics 4 to review impressions, click-through rate, search queries, and traffic behaviour. Conducted backlink outreach through SaaSHub, Product Hunt, and Quora, securing listings and launch visibility. Prepared SEO deliverables for development and content teams, including a technical SEO brief, meta tags sheet, and social media content guide.

  • Digital Marketing Intern
    Sanyukt Organisation
    May 2026 – Jun 2026

    Audited Instagram account activity and developed content calendars and reel scripts to support organic reach. Conducted hashtag research and designed awareness posters for fundraising campaigns. Contributed to fundraising campaign planning through marketing and content support.

  • Freelance Content Creator and Marketing Strategist
    Self-Initiated
    2025 – 2025

    Created sample brand content for café and fashion concepts using Canva, including social posts, banners, and email graphics. Developed brand voice, caption frameworks, visual identities, and marketing plans covering content, SEO, and email campaigns.

  • Independent Digital Marketing Learner
    Self-Directed
    2024 – 2025

    Completed a structured 30-day learning curriculum covering SEO, analytics, and social media marketing. Created content calendars, keyword research sheets, and email templates for sample brand scenarios. Used Ubersuggest and Google Trends for trend analysis and campaign research.

Education

  • Higher Secondary Certificate (HSC)
    Commerce · 2025
  • Secondary School Certificate (SSC)
    2022
  • Bachelor of Multimedia and Mass Communication
    Cosmopolitan's Valia C.L. College of Commerce and L.C. College of Arts (Autonomous)
    Aug 2025

Skills

2 to 5 years 2 to 5 years Several years of experience.
6 to 12 months 6 to 12 months Most of a year behind them.
3 to 6 months 3 to 6 months A few months of practice with it.

Tools / apps / platforms

2 to 5 years 2 to 5 years Several years of experience.
Ubersuggest Google Trends
1 to 2 years 1 to 2 years A year or two of steady use.
Canva
3 to 6 months 3 to 6 months A few months of practice with it.
Quora Google Analytics Google Search Console
<3 months <3 months Just getting started - under three months. This is also what shows when a level has not been set.
Notion Instagram Google Docs Google Sheets OpenAI ChatGPT

Languages

Fluent Fluent Comfortable using it for work.
Hindi Speak English Speak
Conversational Conversational Can hold an everyday conversation.
Marathi Speak Gujarati Speak

Projects

  • Brand Moodboard and Identity Kit

    Developed a sample visual identity with logo concept, colour palette, font pairing, and references.

  • Content Calendar and Hashtag Strategy

    Prepared a 7-day social media plan with a topic-organised hashtag library.

  • Email Marketing Campaign

    Created a product-launch email concept with subject line, call to action, and banner graphic.

  • SEO Blog and Metadata

    Produced a keyword-optimised blog with meta title and meta description.

  • AIDA Marketing Funnel

    Created an Awareness, Interest, Desire, and Action funnel for a desi streetwear brand.

  • Tandoori Threads Portfolio

    Developed sample marketing and branding assets for a streetwear concept.

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