Public Relations Assistant

Location: Los Angeles, CA

Job Type: Full-Time

Department: Public Relations

Reports To: Public Relations Manager

Job Overview

We are seeking a highly motivated and detail-oriented Public Relations Assistant to join our dynamic Public Relations team. The ideal candidate will assist in the development and execution of PR strategies, help maintain media relationships, create content for press releases, and provide administrative support for public relations activities. This position is ideal for someone looking to gain hands-on experience in the PR field and contribute to brand growth and media visibility.

Key Responsibilities

• Assist in the creation and distribution of press releases, media kits, and other communication materials.
• Support the planning and execution of PR campaigns and events.
• Monitor media coverage and prepare regular reports on PR efforts and media mentions.
• Conduct research on industry trends, competitors, and potential PR opportunities.
• Assist in managing the company’s social media presence and contribute to content creation.
• Handle day-to-day administrative tasks such as organizing meetings, scheduling interviews, and managing media contacts database.
• Collaborate with the marketing team to ensure consistent messaging and brand representation.
• Assist with crisis communication and help draft responses when necessary.
• Track and measure the effectiveness of PR initiatives and provide insights for improvement.

Qualifications

• Strong written and verbal communication skills with excellent attention to detail.
• Knowledge of media landscape, PR tools, and social media platforms.
• Ability to manage multiple tasks and work in a fast-paced environment.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and PR software/tools.
• Creative, proactive, and a team player with a positive attitude.

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