Sales Development Representative

Becklar is one of the fastest growing alarm monitoring companies in the country. We exist to help people and we make the world a better place by providing our expertise and the services we deliver. At AvantGuard, we are defined by our core values: We Care, We’re Fun, We’re Innovative, We value Relationships, We give great Service, and We build and extend Trust. In short, We Care F.I.R.S.T.

Job Overview

We are seeking a highly motivated and results-driven Sales Development Representative (SDR) to join our dynamic sales team. The SDR will play a key role in generating new business opportunities by qualifying leads and scheduling meetings for our sales team. You will be the first point of contact for potential customers, helping us build strong relationships and drive revenue growth.

Key Responsibilities

• Lead Generation: Identify and research potential customers through outbound prospecting methods (cold calling, email campaigns, social media outreach, etc.).
• Lead Qualification: Engage with inbound leads and cold prospects to qualify them based on company fit, budget, need, and decision-making authority.
• Outbound Outreach: Create and execute personalized outreach campaigns, including phone calls, emails, and LinkedIn messages, to generate interest in our products/services.
• Database Management: Utilize CRM software (HubSpot) to track interactions, manage leads, and document all sales activities.
• Collaboration: Work closely with Business Development and Marketing teams to align on target accounts, messaging, and campaign effectiveness.
• Pipeline Development: Maintain a healthy pipeline of qualified leads to ensure consistent sales opportunities for the team.
• Appointment Scheduling: Schedule meetings and demos for the sales team with qualified prospects.
• Product Knowledge: Continuously learn about the company’s products, services, and industry trends to effectively communicate value propositions to prospects.
• Reporting: Provide regular updates on progress, lead status, and key metrics to management.
• Other duties as prescribed – Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice

Qualifications

• Bachelor’s degree or equivalent experience.
• Proven experience in sales development, lead generation, or outbound sales (preferred but not required).
• Strong communication skills, both written and verbal.
• Ability to engage with prospects, uncover pain points, and pitch solutions.
• Goal-oriented with a strong drive to meet and exceed targets.
• Proficiency in using CRM tools, Microsoft Office Suite, and sales engagement platforms.
• A positive attitude, self-motivation, and the ability to work in a fast-paced environment.
• Strong time management and organizational skills.

Preferred Skills

• Experience with sales automation and prospecting tools (e.g., HubSpot, ZoomInfo
• Familiarity with SaaS products or technology services.
• Experience working in a B2B sales environment.