Director of Communications & Public Relations

Job Description

The Director of Communication & Public Relations will join an award-winning non-profit to help develop and broaden the positive public profile and impact awareness of the SquashSmarts youth mentoring program.

Core Responsibilities: Develop and implement year-round Communication & PR effort, including

? Create and coordinate content (text/graphic/photo/video) for external communications

? Manage organization’s website, social media platforms, monthly e-newsletters and print publications ? Ensure brand consistency across print marketing, on-line platforms, and media materials

? Draft press releases, fact sheets, media advisories and other support materials as needed

? Generate positive publicity through media channels

? Cultivate and maintain strong stakeholder/media relations

? Monitor media and in-market peer/competitor program activities

? Track, report, analyze and grow media impressions

? Assist with the planning and execution of non-profit program initiatives and special events

? Manage sensitive issues to maintain non-profit’s respected reputation