Influencer Marketing Coordinator – Client: Health & Wellness

Marketing, Sales
Colombia
January 17, 2025
Full-time
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Job Description

Department: Boutique Client

Location: LatAm – Colombia

Compensation: $7.00 / hour

Description

About the Client
A pioneering Canadian health and wellness brand established in 2013, specializing in organic cold-pressed juices and wellness products. With a commitment to sustainability and local sourcing, they’ve grown from a small Montreal kitchen operation to a certified organic beverage company serving customers across Canada. Their mission centers on making wellness accessible while maintaining strong environmental and social values.

Why this role exists
We’re seeking an Influencer Marketing Coordinator to expand our client’s brand presence through authentic partnerships and community building. This role will be instrumental in developing and nurturing relationships with content creators who align with the brand’s commitment to wellness, sustainability, and social responsibility.

The Impact you’ll make

Influencer Strategy & Outreach

  • Generate and qualify lists of potential influencers

  • Execute outreach campaigns using platforms like MightyScout and InBeat

  • Develop and maintain relationships with content creators

  • Track and analyze campaign performance

  • Manage mass email communications for outreach

Campaign Management

  • Coordinate product seeding initiatives

  • Process and manage product shipments

  • Follow up on deliverables and content creation

  • Ensure alignment with brand guidelines

Community Engagement

  • Manage ongoing influencer relationships

  • Engage with the brand community

  • Monitor and report on engagement metrics

  • Support content amplification strategies

Process Optimization

  • Create and refine outreach SOPs

  • Manage campaign documentation

  • Coordinate with the marketing team

  • Optimize outreach templates and workflows

Skills, Knowledge and Expertise

Required:

  • 2+ years experience in influencer marketing or a similar role

  • Proven track record in relationship management

  • Experience with influencer discovery platforms

  • Strong project management capabilities

  • Excellent written and verbal communication skills (English is required, French is a plus)

  • Demonstrated ability to work independently

  • Experience with mass email platforms

  • WFH Set-Up:

    • Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.

    • Internet speed of at least 40MBPS

    • Headset with an extended mic that has noise cancellation and a webcam

    • Back-up computer and internet connection

    • Quiet, dedicated workspace at home

Your Superpowers:

  • Natural relationship builder

  • Highly organized and detail-oriented

  • Strong written communication skills

  • Data-driven decision-maker

  • Proactive problem solver

  • Adaptable team player

  • Self-motivated and independent worker

You should apply if…

  • You’re passionate about health and wellness

  • You thrive in building authentic partnerships

  • You enjoy working in a mission-driven environment

  • You’re excited about sustainable and ethical brands

  • You love connecting with content creators

What to expect…

Work Setup:

  • Remote position

  • Must have a reliable internet connection and a quiet workspace

  • Required to provide own computer with Intel Core i5 or something similar or higher operating system

Working Hours:

  • Monday to Friday, 9 AM to 6 PM EST (Eastern Standard Time)

  • 40 hours a week

Compensation:

  • $7 per hour

  • No benefits package included

Benefits

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