Brand Specialist

A Brand Specialist is responsible for managing the company’s brands and individual products while developing plans that support lines of service, brand objectives, increased sales and increased Brand/Company awareness to the market and consumer.

Key Responsibilities

• Manage and enhance the company’s brand and reputation to the market/end consumer
• Support sales team with dispensary staff trainings, special events, and promotions.
• Survey stores for inventory management, POS, trainings, promotional and new product placement opportunities
• Overall market information to understand trends, new products and sales strategies
• Create and develop dispensary staff incentives, contests and in-store features
• Create and develop dispensary staff facility tours (4/mo.) and company focused events
• Coordinate objectives with marketing and sales departments
• Ensure merchandising and brand placement to company standards
• Engage consumers at point of purchase to increase brand awareness and conversion
• Drive profitable sales, brand growth and loyalty for several business areas
• Develop and execute brand management plans
• Identify brand-building areas to include increased product/brand placements (monthly goal assigned monthly/quarterly)
• Coordinate and manage content and information sharing among departments, divisions and external customers and social media
• Evaluate customer objectives and provide solutions to generate additional sales
• Contribute to company success by increasing sales and profits through new business development and/or growing organically existing key customers, developing relationships with key decision makers
• Availability to work evenings and weekends as needed
• Additional responsibilities as assigned by management

Supervisory Responsibilities

• None

Other Responsibilities

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Salary

$23 – $25 USD per hour

Required Skills

Required Skills

• Excellent verbal and written communication skills
• Excellent interpersonal and customer service skills
• Excellent organizational skills and attention to detail
• Excellent time management skills with a proven ability to meet deadlines
• Strong analytical and problem-solving skills
• Ability to function well in a high-paced and at times stressful environment
• Proficient with Microsoft Office Suite or related software

Physical Demands

• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.
• Travel Required
• Local travel to dispensaries is required on a weekly basis

Desired Skills

Preferred Education and Experience

• Bachelor’s degree in Marketing, Business Administration or a relevant field preferred.
• 2+ years’ experience in sales, knowledge of CBD & CBN preferred.
• Cannabis industry knowledge and experience preferred.

About BellRock Brands

Together, the BellRock brands offer a vast spectrum of high-quality cannabis-centric consumer packaged goods. With 11 brands and over 200 SKUs, BellRock reaches nearly every key consumer group and addresses the needs of a diverse cannabis consumer base. The BellRock manufacturing and distribution footprint continues to expand and currently spans nine states, and the Company owns or manages production facilities in its largest markets.

Benefits

• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Vision insurance

Equal opportunity employer

BellRock Brands is an Equal Opportunity Employer.