Remote Marketing Manager – Higher Education | WFH

Job Description

Job Overview

We are seeking a proactive and innovative Marketing Manager with a strong background in higher education to join our esteemed Marketing Team. This remote position offers an exciting opportunity to influence the strategic direction of our organization and make a significant impact in the higher education sector. As a key player, you will have the chance to shape marketing strategies for medical and coding curriculum, bootcamps, and other educational resources.

Key Responsibilities

  • Create and develop thought leadership content, including webinars, eBooks, and case studies to showcase our expertise.
  • Provide critical insights into higher education that will inform our product development, sales initiatives, and marketing strategies.
  • Oversee the implementation of partnerships and manage student enrollment for our medical billing and coding bootcamps.
  • Deliver high-quality marketing materials to partners, ensuring that enrollment targets are achieved.
  • Analyze partner needs, key performance indicators, and success metrics to generate value for clients and stakeholders.
  • Conduct surveys with clients and students to enhance our offerings and foster growth.
  • Collaborate effectively with sales teams and key stakeholders to address challenges and explore new partnership avenues.
  • Remain informed on industry trends and share relevant updates with the team to shape our strategic approach.

Required Skills

  • Exceptional communication, writing, and editing abilities.
  • Capacity to excel in a dynamic, fast-paced environment and adapt to evolving circumstances.
  • Proven experience in building and nurturing positive professional relationships.
  • Creative mindset with a track record of identifying target audiences and crafting compelling content.
  • Solid understanding of business marketing strategies and effective communication.
  • Self-motivated with a positive attitude and a strong desire for continuous learning and personal growth.

Qualifications

  • Bachelor’s degree or equivalent professional experience.
  • Minimum of 3 years of experience in marketing within the higher education sector.
  • Familiarity with effective marketing strategies.
  • Insight into curriculum changes, student recruitment processes, and enrollment drivers.
  • Knowledge of the healthcare or revenue cycle industry is advantageous.

Career Growth Opportunities

This role provides significant opportunities for personal and professional advancement, allowing you to deepen your expertise in higher education marketing, partnership strategies, and curriculum development.

Company Culture and Values

We pride ourselves on fostering a culture that values creativity, collaboration, and analytical thinking. Our core values include:

  • Passion: Infusing energy and enthusiasm into our work, driving progress and excellence.
  • Humility: Embracing continuous learning and recognizing the contributions of others.
  • Trustworthiness: Upholding honesty, transparency, and integrity in all endeavors.
  • Respect: Valuing diversity and being open to new ideas while prioritizing the needs of our customers and team.

Compensation And Benefits

  • Competitive salary based on experience.
  • Comprehensive benefits package, including medical, dental, and vision insurance.
  • Health Savings Account.
  • Generous paid time off and holiday pay.
  • 401(k) retirement plan with employer contributions.
  • Fully remote, work-from-home flexibility.

Employment Type: Full-Time