Sales Executive

About the Company

Iblix Digital is a digital marketing agency focused on marketing solutions and video advertising. The team builds a strong, consistent brand presence across platforms with the goal of improving conversions, with a key emphasis on high-performing Meta Ads and UGC content.

Role Summary

This position is centered on generating leads, qualifying prospects, and closing deals. The role contributes directly to monthly revenue by creating a dependable pipeline, following up systematically, and turning prospects into long-term clients.

Location

Kolkata metropolitan area, West Bengal, India — Newtown, Ecospace, Kolkata.

Joining Time

The selected candidate is expected to start immediately.

Compensation

Salary offered is INR 18,000 to 23,000 per month, along with incentives.

Key Responsibilities

• Find and connect with suitable prospects through LinkedIn, Instagram, WhatsApp, Upwork, referrals, cold databases, and other relevant outreach channels.
• Run focused outreach efforts to create fresh business opportunities.
• Develop and sustain a strong sales pipeline through ongoing prospecting.
• Keep all sales records current and accurate in the CRM system.
• Monitor lead stages, plan follow-ups, and make sure opportunities are not missed.
• Maintain clean and updated CRM entries with proper documentation.
• Work closely with delivery and account management teams to support smooth client onboarding.
• Hand over complete project details and client expectations to the execution team for a seamless sales-to-service transition.
• Meet weekly and monthly revenue goals through disciplined sales activity.
• Support business growth by following a repeatable and scalable sales process.

Daily Performance Expectations

• Complete 60 to 80 outbound outreach actions each day across LinkedIn, email, WhatsApp, and other approved channels.
• Produce 8 to 12 qualified conversations daily.
• Stay consistent with follow-ups for all warm and active prospects.
• End each working day with no pending CRM updates.

Required Skills and Experience

• Strong verbal and written communication abilities.
• Confidence in handling objections and negotiating effectively.
• Working knowledge of digital marketing offerings such as Meta Ads, Google Ads, Social Media Marketing, and UGC Content Marketing.
• Background in lead research, prospect targeting, and outreach planning.
• Ability to structure basic proposals and sales pitches.
• Comfort using CRM tools and managing a sales pipeline.
• Prior hands-on experience in LinkedIn outreach and lead generation is mandatory.
• 2 to 3 years of experience in Business Development, Sales, Lead Generation, or Client Acquisition.
• Preference will be given to candidates from digital marketing agencies, advertising agencies, or other service-based businesses.

Behavioural Traits

• Strong ownership of targets and deliverables.
• Disciplined, process-oriented approach to sales execution.
• Consistent follow-up habits with attention to detail.
• Self-driven, proactive, and outcome-focused mindset.
• Ability to work independently while coordinating well with internal teams.

Key Performance Indicators

• Monthly revenue closed.
• Number of qualified leads generated.
• Lead-to-meeting conversion rate.
• Meeting-to-closure conversion rate.
• Follow-up consistency and response rate.
• CRM accuracy and compliance.

Additional Information

This role is for a full-time onsite position. The job is centered on structured outbound sales, disciplined CRM usage, and steady coordination with internal delivery teams.