Strategy Intern

Role Overview

Weber Shandwick is seeking a Strategy Intern to join their Public Relations team in Dubai. This position offers a valuable opportunity to contribute to the creation of insights that drive campaigns, narratives, and innovative ideas. It is perfectly suited for individuals keen on acquiring practical experience in communications, public relations, branding, or strategic planning. The intern will be involved in research activities, analyzing social and cultural trends, conducting competitor reviews, and developing audience insights, ultimately transforming raw information into coherent strategic frameworks.

Key Responsibilities

• Assist in conducting research and gathering insights for public relations initiatives.
• Monitor and report on prevailing cultural, social, and media trends.
• Provide support for competitor analysis and brand assessments.
• Contribute to the development of strategy presentations, narrative frameworks, and project briefs.
• Collaborate effectively with public relations, creative, and account management teams.

What We're Looking For

• A demonstrated interest in public relations, narrative development, and brand strategy.
• A curious mindset, strong cultural awareness, and a proactive eagerness to learn.
• Proficiency in written communication and presentation delivery.
• Competence in using presentation software such as PowerPoint or Keynote, alongside basic research methodologies.

What You'll Gain

• Practical, hands-on involvement in active public relations campaigns.
• Exposure to strategic planning processes within a PR-focused setting.
• Guidance and mentorship from experienced strategy and PR professionals.
• A solid grounding for a future career in communications or strategy.