Channel Sales and Activation Manager

About the role

As the Channel Sales and Activation Manager for India, you will own the daily execution of retail programs and field operations. The role centers on managing a large-scale in-store promoter initiative, including its operating budget and performance tracking. You will bring retail and sales expertise to help deliver business outcomes across multiple product categories while guiding partners and influencing stakeholders across the organization.

Minimum qualifications

• A bachelor's degree or an equivalent level of practical experience.
• At least 5 years of experience in retail management, field sales management, or channel marketing.
• Hands-on experience with budgets, operating expenditure (OPEX), and performance reporting.
• Background in managing retail promoters or field-based programs.
• Experience working with agencies or vendors and handling project implementation.

Preferred qualifications

• Exposure to the consumer electronics sector.
• Strong analytical and investigative ability, with a data-led approach to decision-making.
• A demonstrated history of improving performance and driving results in a retail setting.
• The ability to coordinate across internal and external teams, build alignment, and move decisions forward.

Key responsibilities

• Lead the in-store promoter program end to end so it supports stronger sell-out of Google devices and services, including target setting, day-to-day operations, like-for-like growth, and ROI review of channel initiatives.
• Own the OPEX profit and loss for promoter and merchandising initiatives, including annual and quarterly planning, forecasting, and variance analysis.
• Handle third-party vendor partnerships, track performance against SLAs, and coach the vendor CSA team.
• Deliver smooth execution of customer programs, store rollouts, and new product launches inside partner retail locations while gathering and analyzing performance data and consumer insights for business use.
• Work closely with India sales leaders on short-, medium-, and long-term plans to improve sales, product visibility, and shopper engagement.

Additional information

You may indicate your preferred work location from the following options: Gurugram, Haryana, India, or Bengaluru, Karnataka, India.

Equal opportunity

The employer is committed to providing equal employment opportunities and makes hiring decisions without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. Qualified applicants with criminal histories are also considered in line with applicable legal requirements. Accommodation support is available for applicants with disabilities or special needs.