Business Development Associate

Role overview

This position is for a city-level business development and monetisation professional who can create durable revenue partnerships with local offices and corporate clients. The main focus is to sell corporate gym memberships to companies for their employees, while also developing additional city-level monetisation avenues such as in-gym branding, advertising sales, local marketing partnerships, trainer certification revenue, and other non-retail income channels.

What you will do

• Develop and manage a city-wide pipeline that includes offices, corporates, SMEs, co-working spaces, institutions, and business parks that may purchase employee gym memberships.
• Present, negotiate, and finalize long-term corporate membership arrangements, including employee wellness partnerships, discounted employee plans, bulk membership programs, and renewal plans.
• Build recurring employer revenue by coordinating employee activation, onboarding assistance, monthly check-ins, usage tracking, and renewals.
• Identify and secure local monetisation opportunities for gyms, including branding inside the gym, product sampling, launch activations, local sponsorships, partner kiosks, ad placements, and event collaborations.
• Own additional assigned revenue lines such as trainer certification, certification batches, partner-led training programs, academy/referral income, and other city monetisation products.
• Coordinate with Centre Managers to ensure smooth execution, while keeping ownership clearly defined: Centre Managers handle walk-in pack sales and personal training sales, and this role manages BD-driven corporate and monetisation revenue.
• Keep Salesforce updated every day with mapped accounts, meeting notes, proposals, deal stages, expected revenue, collections, activation progress, and renewal dates.

What we are looking for

• 3 to 7 years of experience in business development, corporate sales, corporate partnerships, local ad sales, institutional sales, or field sales.
• Previous exposure to selling to HR, Admin, Facilities, Procurement, founders, local business owners, agencies, or corporate decision-makers is highly desirable.
• Background in fitness, health and wellness, gyms, corporate wellness, media or ad sales, OOH/local marketing, education or training, certification programs, hospitality, or SaaS field sales will be an added advantage.
• Comfort working toward revenue targets and handling prospecting, cold outreach, meetings, negotiations, proposal preparation, closing, collections follow-up, and renewals.
• Good understanding of the local market in the hiring city; an existing network across corporate and local businesses is preferred.
• A graduate degree is preferred.
• Strong command of Hindi and English is required; Gujarati is preferred for Ahmedabad.

Additional information

This role is based in Ahmedabad, Gujarat, India and is a full-time onsite position. No stipend or salary figure was provided in the source. There is no stated internship duration, start date, or application deadline.