Channel Sales and Activation Manager

About the role

In this position, you will lead Google’s retail activation and channel sales programs across India. The role centers on running the day-to-day operations of store-level promoter activities and field teams, while ensuring the programs deliver strong commercial outcomes. You will bring retail and sales expertise to guide a complex portfolio of products, manage operational budgets, and influence both internal teams and external partners.

Minimum qualifications

• A bachelor’s degree or an equivalent level of practical experience.
• At least 5 years of experience in retail management, field sales leadership, or channel marketing.
• Hands-on experience handling budgets, operational expenditure, and performance reporting.
• Background in managing retail promoters or other field-based programs.
• Experience working with agencies or vendors and overseeing project delivery.

Preferred qualifications

• Prior exposure to the consumer electronics space.
• Ability to use data for decision-making, along with strong analytical and investigative thinking.
• A demonstrated record of improving performance and delivering results in retail settings.
• Strong stakeholder management skills, with the ability to align and influence multiple internal and external groups.

Responsibilities

• Direct and optimize the in-store promoter program to increase sell-out of Google devices and services, including target setting, daily execution, like-for-like growth, and ROI reviews of channel initiatives.
• Own the OPEX and P&L for promoter and merchandising programs, covering annual and quarterly planning, forecasting, and variance tracking.
• Manage third-party vendors, monitor performance against SLAs, and support the development, coaching, and coordination of the vendor CSA team.
• Deliver smooth execution of customer programs, retail experience launches, and new product introductions inside partner stores, while gathering, analyzing, and sharing performance data and consumer insights.
• Work closely with India sales leadership to shape short-, medium-, and long-term plans that improve sales, product visibility, and customer engagement.

Additional information

This role is part of an equal opportunity hiring environment. The employer states that all qualified candidates are considered without discrimination based on race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or criminal history where legally permitted. Reasonable accommodation is available for applicants with disabilities or special needs.