Demand Planner

Role overview

This position is focused on building, checking, and managing strong bottom-up demand forecasts for products across global markets, with the main emphasis on Southeast Asia. The role works closely with Sales, Marketing, Finance, Supply Planning, and other market partners to improve forecast accuracy, maintain healthy inventory levels, and clearly communicate risks and opportunities. It also supports ongoing improvements in demand planning and contributes to the regional Integrated Business Planning (IBP) and Sales & Operations Execution (S&OE) processes.

Demand forecasting and validation

• Use historical patterns, market movements, and commercial input to create market-level volume forecasts that support business planning and production decisions.
• Track SKU-level changes, ranging plans, new product development timelines, and special business needs such as demand shaping and excess clearance.
• Review forecasts regularly with stakeholders and align them with wider business goals.
• Check SKU readiness and system status in SAP IBP, then complete uploads and approvals according to regional schedules.
• Prepare baseline demand inputs and finalize forecasts for monthly leadership review and sign-off.

Stakeholder collaboration

• Work closely with Sales, Marketing, Supply, Finance, Order Management, and Channel Management teams to understand what drives forecast accuracy and inventory requirements.
• Act as the primary contact for demand planning questions and ad hoc requests across the region.
• Partner with market teams to create forecast plans that support product ranging, including new launches and discontinuations.
• Support weekly, bi-weekly, and monthly discussions with market teams, distributors, and business leadership.

Reporting and performance analysis

• Track forecast accuracy and use root-cause analysis to identify gaps, then apply corrective actions where needed.
• Create and maintain reports and dashboards that communicate KPIs, insights, and performance trends to stakeholders and senior leaders.
• Present forecast updates, risk summaries, constraints, and opportunity areas in monthly IBP/S&OP meetings and Demand Review Meetings (DRM).

Inventory and replenishment support

• Work with Supply Planning and Channel Management to reduce stockouts and lower inventory risk.
• Support allocation activities and ensure demand plans are shaped to match supply and purchase order needs.
• Lead planning for excess depletion, end-of-life SKU management, and demand validation for spares and accessories.

Process improvement and systems expertise

• Drive improvements in demand planning methods, simplify workflows, and raise forecast accuracy.
• Support rollout and day-to-day use of planning tools and technology such as SAP IBP at market and regional levels.
• Keep up with industry best practices and apply them to strengthen regional demand planning capability.

Data management and documentation

• Maintain records of prior forecast submissions and the forecast waterfall, while following process requirements.
• Update trackers for items such as excess stock and new product development.
• Ensure demand forecasts are uploaded accurately and on time in each cycle, following global demand process guidelines.

Equal opportunity statement

The employer is committed to equal opportunity and welcomes candidates from all backgrounds. Hiring decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status, or any other dimension of diversity.