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Where you'll work
Stellenbeschreibung
Role Overview
Kaira Hair Care is scaling quickly and needs a marketing automation specialist to manage customer communications across multiple channels. The role focuses on building a connected automation setup that delivers timely, relevant messages throughout the customer journey.
Core Work
- Set up and connect the WhatsApp Business API.
- Create automated chat experiences for Instagram and Facebook Messenger.
- Build and maintain automation flows for email and SMS.
- Link automations with the Shopify store for use cases such as cart recovery, order notifications, post-purchase follow-ups, and re-engagement campaigns.
- Design customer journey logic so messages are triggered on the right channel at the right time for the right audience.
What the Company Is Looking For
- Practical experience working with ManyChat, which is currently in use, or the ability to achieve similar outcomes using platforms such as WATI, Interakt, or Twilio.
- Strong familiarity with WhatsApp Business API setups and Shopify integrations.
- Ability to create automation journeys that drive conversions rather than simply sending messages.
- Good organizational skills, a self-directed work style, and comfort managing the function independently from end to end.
Work Arrangement
This is a full-time position based in or near Ahmedabad, with a hybrid work setup mentioned in the source.
How to Apply
Interested candidates are expected to share a brief note about automation projects they have previously built.
Fähigkeiten
Marketing-Automatisierung
Email Automation
Chatbot Development
Conversion optimization
WhatsApp Business API
ManyChat
Shopify Integration
SMS Automation
Customer Journey Mapping
CRM Workflow Design