Digital Marketing Specialist

About the roleSOUNDWORKS is looking for a Digital Marketing Specialist to support its marketing efforts for a pro audio-visual business that distributes audio and video equipment and delivers installation projects for bars, hotels, lounges, retail spaces, government, institutional, and religious venues.What you will doBuild and execute marketing plans across multiple digital channels.Plan, run, and improve paid campaigns on Google, Meta platforms such as Facebook and Instagram, LinkedIn, and other ad networks.Handle social media profiles and produce content that drives engagement.Apply SEO and SEM techniques to strengthen search visibility and rankings.Review website activity using analytics tools and suggest performance improvements.Support lead generation and lead nurturing through digital campaigns, email marketing, and automation tools.Maintain content schedules for social media, blogs, and promotional activities.Measure campaign outcomes and share reports covering performance indicators and return on investment.Study competitors and market trends to uncover growth opportunities.Work closely with sales, design, and content teams to deliver campaigns effectively.Who can applyThis opportunity is open to candidates who have at least 1 year of experience and are based in Delhi.RequirementsHands-on experience in digital marketing, online advertising, and lead generation.Strong working knowledge of Google Ads, Meta Ads, SEO, SEM, and social media marketing.Familiarity with tools such as Google Analytics, Google Search Console, and related marketing platforms.Understanding of content marketing, email marketing, and marketing automation systems.Ability to interpret campaign data and use insights to guide decisions.Good communication, content writing, and presentation skills.Knowledge of design tools like Canva or Photoshop will be considered an advantage.Compensation and other detailsThe compensation is INR 2,40,000 to 3,60,000 per year. The role has 1 opening and is available for immediate joining. The application deadline is 2026-07-03 23:59:59. An informal dress code is part of the workplace culture.About the companySOUNDWORKS is a pro audio-visual company involved in distributing audio and video equipment as well as carrying out installation projects across bars, hotels, lounges, retail outlets, government organizations, institutions, and religious establishments.